House of Colour, February 2024
Seasonal trend and colour analysis for mailing list and for Consultants to use with clients.
Colgate-Palmolive, October 2023 - Current
Singlehandedly responsible for writing, editing and optimising oral care articles for Colgate-Palmolive and their associated brands — translated for a global market.
Threads Styling, October 2023
Full relaunch of Threads Styling careers site including new brand DNA and messaging.
Hailey Bieber admits she’s ‘fragile’ amid ‘saddest, hardest moments’ of her adult life
Monsters & Critics, April 2023
Hailey Bieber has had a difficult few months. It all started with an Instagram Story posted in February where she and Kylie Jenner allegedly made fun of Selena Gomez’s eyebrows and were accused of being bullies.
Steal the Style
Monsters & Critics, October 2022 - April 2023
Singlehandedly responsible for implementing shopping content for M&C. Writing copy and creating over 500 affiliate links based on finding alternative products to copy celebrity style.
Email Marketing
Charlotte Tilbury, May/June 2022
Email marketing for Charlotte Tilbury. Covered launch of new product – Quick & Easy Makeup.
Threads Styling, October 2021-December 2023
Social copy on grid posts and stories for all Threads accounts across Instagram, TikTok and Snapchat.
Adidas Unveil Stan Smith Made From ‘Mushroom Leather’ Mylo
Setting Mind, April 2021
Hot on the heels of Stella McCartney creating the world’s first mushroom leather clothing; sportswear giant Adidas has followed suit.
Stella McCartney Creates World’s First Clothing From Mushroom Mylo Leather
Setting Mind, March 2021
Stella McCartney has become the first fashion brand to create clothing made from lab-grown Mylo mushroom leather.
How To Wear…Wide Leg Trousers
Hush, February 2021
In the fifties, it was all about drainpipe trousers; in the sixties, bell-bottoms were all the rage; and who could forget the nineties’ love affair with bootcut jeans?
5 Sustainable Puffer Jackets To Get You Through Winter
Setting Mind, January 2021
Puffer jackets are the outerwear of choice for 2021. However, many puffer style jackets are made from virgin synthetic materials such as nylon and polyester – both derived from plastic.
How Crocs Became The ‘It’ Shoe Of 2020
Fizzy Mag, December 2020
When launched back in 2002, the mere sight of the colorful foam of a Crocs shoe was enough to strike fear into the hearts of the fashion world.
Why You Should Be Concerned About PrettyLittleThing’s Pink Friday Deal
Fizzy Mag, November 2020
Black Friday weekend is over for another year. Amongst the hundreds of discounts and deals, we were more than a little shocked to see online fast fashion OG’s Pretty Little Thing offering “up to 99% off everything”.
Meet E.L.V. DENIM – London’s Zero Waste Denim Brand
Setting Mind, September 2020
Denim is one of the biggest offenders when it comes to the fashion industry’s impact on the planet. Looking for a solution to combat this growing problem was what inspired London-based fashion stylist Anna Foster to create her zero waste denim brand.
7 Things To Know About Getting Invisalign
Fizzy Mag, August 2020
If you don’t feel 100% confident in your smile and would love straighter teeth, you’ve probably heard of Invisalign clear aligners. The treatment is pricey but effective and often achieves quick results.
We Chat To Editor In Chief Of NYLON Germany, Edith Loehle
Fizzy Mag, April 2020
For just over 1 year Edith Loehle has been the current Editor in Chief of NYLON Germany. She also runs BLONDE magazine and is the founder of Grandmother project, Hey Nana. Did we mention she’s only in her early 30’s?!